Our Approach
Our investment approach is simple: For our stock exposure, we invest primarily in individual stocks rather than mutual funds or ETFs, which incur additional expenses (or sometimes sales loads in the case of mutual funds. This means that clients own shares in companies directly rather than shares in a mutual fund or ETF. Our turnover is low, as we look for stocks with long-term price appreciation potential rather than those we can trade for a quick profit. For current income, we look for stocks with above average and/or growing dividends and a combination of bonds and money market funds.